exhausting rock worldwide introduced a brand new partnership with World Model Ambassadors. Lionel Messi. In line with the announcement, the corporate will work with the soccer star to develop a brand new namesake menu.
New objects are messi rooster sandwich It was “Leo Messi’s Made For You”. This dish is MilanesaOne in all Argentinian gamers’ favorites.
The brand new product has been described as a “Milano” sandwich, and its launch coincides with Messi’s historic entry into Main League Soccer and his foray into South Florida, dwelling to The Guitar Lodge on the Seminole Laborious Rock Lodge & On line casino Hollywood. carried out on the identical time.
Milanesa is the primary participant in Argentina, the place Messi grew up. Laborious Rock’s sandwich model options crisp Milanese rooster breast topped with melty provolone cheese and herb aioli. The dish can be served with tomatoes, arugula and toasted artisan bread. In line with Laborious Rock, the brand new merchandise affords “a profitable chunk each time.”
Beginning in the present day, the Messi Rooster Sandwich can be obtainable for in-room eating at taking part Laborious Rock Cafe places and Laborious Rock Lodge & On line casino places worldwide.
Laborious Rock Worldwide aired a brand new business directed by the corporate to mark the launch of the brand new product. Marco Grandia and the sure, we’re open company. The video is titled “One thing New is Cooking” and options Messi. By scanning a novel QR code, followers can hear a welcome message from the soccer star himself, entry distinctive 360-degree digital experiences, trivia about his video games and extra.
Messi needs to share Milanesa with the world
Lionel Messi has commented on his new collaboration with Laborious Rock and expressed his pleasure about bringing a style of Argentina to the world. He praised Laborious Rock Worldwide as the most effective associate to deliver this venture to life.
Like many nice teammates, Laborious Rock has been with me by way of historic milestones. I am unable to look forward to followers all over the world to get a style of one among my childhood favorites he nonetheless makes me really feel proper at dwelling wherever I’m on the planet. I.
Lionel Messi, model ambassador for Laborious Rock Worldwide
Laborious Rock Worldwide Chairman Jim Allen commented on the partnership with the soccer star. He hailed Messi as one of many best athletes and a significant cultural icon. As well as, Messi is a Laborious Rock ambassador whose values align with these of the corporate, Allen famous.
We’re extraordinarily honored to associate with somebody who embodies a champion and profitable spirit in all elements of his private {and professional} life, and stay up for welcoming him to the USA as a part of our expanded Laborious Rock household. enhance.
Jim Allen, Chairman of Laborious Rock Worldwide
Laborious Rock and Messi beforehand teamed as much as launch the Messi Burger, a fan favourite ever since. The launch of the hamburger was a celebration of Messi’s run and historic victory on the world championships. This launch is a part of the corporate’s “LIVE GREATNESS” marketing campaign.
