Checkd Group, a technology-driven sports activities betting specialist, has launched a brand new digital PR crew aimed toward amplifying its natural search efficiency in key markets.
On the helm is James Dixon, appointed as Head of Digital PR for Checkd Media, the group’s content material and advertising division. Tasked with main this initiative, Dixon’s crew will deal with elevating the presence of proprietary manufacturers similar to Footy Accumulators, The Winners Enclosure, and FlashPicks throughout the UK, US, Canada, and South America. Moreover, the crew will lengthen its digital PR companies to companions, providing a complete efficiency advertising answer.
This strategic transfer underscores Checkd’s dedication to bolstering its manufacturers, with natural efficiency as a central driver of site visitors and income. Leveraging Dixon’s decade-long tenure as a journalist within the iGaming {industry}, together with profitable stints at BonusFinder, the corporate goals to capitalize on his experience in world markets.
Becoming a member of Dixon are George Rogan and Liam Conroy, who assume roles as Digital PR Managers, together with Charlie Giblin, appointed as Digital PR Government, additional reinforcing the crew. These additions observe the current appointments of Rob Cable as PPC Supervisor and George Webb as Head of search engine optimization, reflecting Checkd’s concerted efforts to fortify its presence in each the UK and US markets.
James Dixon, Head of Digital PR for Checkd Media mentioned:
This marks a pivotal juncture within the trajectory of our natural crew, as we assemble a passionate and seasoned group poised to propel the expansion of Checkd Group’s manufacturers. The institution of an industry-leading crew in-house has already yielded tangible advantages, evidenced by vital enhancements in our key phrase rankings, resulting in record-breaking month-to-month site visitors and conversions. With heightened effectivity, our crew is primed to swiftly capitalize on key alternatives, bolstering the authority and experience of our manufacturers. Dedicated to immersing themselves in our manufacturers, we’ve meticulously chosen extremely skilled people who grasp the progressive concepts and approaches obligatory for shaping our manufacturers’ methods. As we forge forward, we’re cultivating a forward-thinking crew devoted to driving our manufacturers to new heights.
Managing Director for Checkd Media, Alex Beecham, mentioned:
The formation of our newest digital PR crew marks a major milestone in our quest to amplify the visibility of our flagship manufacturers and content material. The addition of contemporary expertise and specialised abilities will empower us to attach with various audiences worldwide. That is an extremely thrilling second for us, symbolizing tangible development for our crew.
