DraftKings has cast a collaboration with LeBron James, a distinguished skilled basketball participant. On this partnership, James will assume the position of a expertise ambassador for the operator.
The settlement, unveiled on January 31, includes LeBron offering insights on soccer and collaborating in varied choose occasions.
Jason Robins, CEO of DraftKings mentioned that partnering with LeBron was a privilege for the operator, he added:
Extending a heat welcome to LeBron James, one of the crucial influential and biggest athletes of all time, into the DraftKings household is an amazing honor and privilege. This partnership opens doorways for sports activities lovers and LeBron followers to deepen their reference to DraftKings’ various product choices. We’re enthusiastic about collaborating with a devoted sports activities aficionado who mirrors the aggressive spirit resonating inside the partitions of DraftKings. Collectively, we anticipate delivering thrilling engagement alternatives to each our prospects and his devoted fanbase for years to return.
In a submit on X (previously Twitter), LeBron expressed:
Soccer season simply received A LOT extra enjoyable. Let’s go!
