American cosmetics firm Bobbi Brown has filed for a US Metaverse trademark. March 31 The USPTO-licensed trademark legal professional shared the submitting with the US Patent and Trademark Workplace. Mike Kondoudis on Twitter.
In accordance with the tweet, the corporate plans to launch downloadable digital items representing cosmetics. The recordsdata shall be accessible to be used in digital worlds. As well as, Bobbi Brown will create leisure companies and non-downloadable digital cosmetics that can be utilized within the metaverses.
Bobbi Brown is just not the primary magnificence firm to file web3-related trademark purposes. In January, Yves Saint Laurent Parfums filed for NFT and metaverse logos for its identify and emblem. The corporate deliberate to launch NFTs, meta-ready physique and hair care merchandise, downloadable digital items and pc packages.
April 4 Kondoudis additionally shared that American retail warehouse membership chain Sam’s Membership has filed trademark purposes within the metaverse.
The corporate reportedly plans to develop telecommunications companies akin to digital actuality content material streaming. Sam’s Membership can even launch VR and AR video games and experiences together with interactive leisure. As well as, the group plans to create an augmented actuality atmosphere geared up with non-downloadable digital items akin to house decor, electronics, clothes, private care merchandise and different objects.
The retail membership can even present instructional companies, together with VR and AR courses on well being and diet.
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